More than 20 million people gave on GivingTuesday 2022—up 6% from the previous year—so it’s crucial to create authentic donor connections and relationships through your campaign branding.

This session will walk you through the steps to developing donor-focused GivingTuesday branding, from helping them get to know you, acknowledging and recognizing gifts to cultivating a relationship with donors after the event. We will review the various digital marketing channels and how to create branding that resonates with donors.

Worksheets and resources will be provided.

Register here.